Organization
22 Interestana reports mention Semrush, newest first. Each is summarised from the original reporting and links back to its publisher.
Semrush has launched a new feature designed to help businesses monitor how their brands are cited, or not cited, within artificial intelligence-generated content. This tool aims to provide actionable insights for content creators and marketers by identifying instances…
To navigate the evolving landscape of search, where artificial intelligence is increasingly integrated, adhering to robust Search Engine Optimization (SEO) best practices remains crucial for visibility on platforms like Google and for AI-driven search engines.
Semrush has detailed a six-step methodology for conducting an AI visibility audit, designed to help brands assess and enhance their presence in artificial intelligence-related search results and content. This audit process aims to provide actionable insights for improving a brand's…
A new workflow combining Semrush data and Claude AI offers a strategic approach to citation outreach, aiming to place brand facts on web pages that AI search engines cite. This method focuses on identifying opportunities where specific brand information can…
A set of 16 prompts has been developed for use with AI language models such as Claude and ChatGPT, specifically designed to leverage the capabilities of Semrush's Marketing Content Platform (MCP).
Semrush has released data analyzing the landscape of AI search within the manufacturing sector, providing insights into brand visibility and the effectiveness of citations in driving website traffic. The study focuses on identifying which manufacturing brands are most frequently mentioned…
Semrush is addressing the evolving landscape of consumer search behavior by hosting its inaugural marketing conference, Spotlight, in London on October 13. This event aims to guide marketing leaders in building and improving their brand's visibility within artificial intelligence-driven search…
Semrush has introduced a comprehensive report template designed to integrate Artificial Intelligence (AI) metrics with traditional web analytics, enabling businesses to gain a more holistic understanding of their brand visibility and performance.
In 2026, effective competitor analysis requires a strategic integration of advanced Artificial Intelligence tools that extend beyond the foundational capabilities of models like ChatGPT. While ChatGPT can offer initial insights, a comprehensive approach necessitates specialized platforms designed for in-depth market…
The field of content marketing is undergoing a significant transformation, driven by the rapid advancements and integration of artificial intelligence. A comprehensive evaluation has identified eight premier AI-powered tools poised to define content marketing strategies in 2026.
Artificial intelligence presents significant opportunities for SEO professionals beyond the common practice of accelerating content creation. While many marketers utilize AI for tasks such as keyword research (60%), brainstorming content ideas (48%), and generating content briefs (38%), the strategic applications…
Semrush has launched new functionalities designed to assist search engine optimization (SEO) professionals in tracking and analyzing the performance of Google's AI Overviews. These AI-generated summaries, which appear at the top of Google search results pages, are increasingly influencing organic…
Semrush has released a comprehensive guide containing 234 pre-written ChatGPT prompts designed for various marketing, SEO, and sales applications. The guide, published on the Semrush blog, aims to provide users with ready-to-use prompts that can be directly copied and pasted…
Agencies seeking to enhance their understanding and management of Artificial Intelligence (AI) visibility can leverage several specialized tools, with Semrush, OtterlyAI, and Peec AI emerging as top contenders. These platforms offer distinct functionalities tailored to different agency requirements, from comprehensive…
Semrush has introduced a new tool designed to help businesses identify "AI visibility gaps," enabling them to discover prompts and content sources where competitors are gaining traction but they are not.
Topical authority remains a significant factor for brand visibility in AI-driven search, according to a recent study by Semrush. The research, which analyzed data from January to June 2026, suggests that AI search engines, like ChatGPT, tend to assign…
A Semrush analysis revealed that clear brand ownership is rare across ChatGPT topic categories, with only 15.2% of the 1,094 categories studied meeting the criteria for a dominant brand. This indicates that approximately 85% of categories lack a leading brand…
Semrush launched new capabilities designed to help businesses track and enhance their "AI Share of Voice" within the evolving landscape of artificial intelligence-driven search results. This feature allows companies to understand their visibility and performance in AI-powered search queries…
AI systems are now evaluating brands based on the quality, consistency, and credibility of signals present across the open web, rather than traditional marketing expenditures. This shift is driven by the increasing reliance on AI for brand discovery, with approximately…
The future of digital commerce is shifting from advertising on large language models like ChatGPT to agentic commerce, where the transaction itself becomes the advertising unit. This evolution is driven by brands refining their product data to influence AI-powered purchasing…