About Interestana
We are a tech news publication and digital agency on a mission to make AI and technology accessible, actionable, and visible — from Doha, Qatar to the world.
Our Mission
Interestana exists at the intersection of technology journalism and digital strategy. On one side, we produce authoritative, SEO-first coverage of artificial intelligence, emerging technologies, and the digital transformation reshaping every industry. On the other, we help brands navigate the evolving search landscape — from traditional SEO to AI-generated answers and generative engine results.
We founded Interestana with a clear belief: that the most effective marketing is also the most informative. Content that genuinely answers questions, provides original analysis, and demonstrates real expertise performs better in search — and it builds the kind of audience trust that converts. This philosophy drives everything we publish and every strategy we recommend.
Our Values
Accuracy First
We verify facts, cite primary sources, and correct errors promptly. In the age of AI-generated content, human editorial judgment is our differentiator.
SEO & AI Transparency
We practice what we preach. Interestana itself is built with best-in-class SEO, AEO, and GEO — making us a living proof of concept for our agency clients.
Independent Voice
No sponsored editorial. No pay-to-play coverage. Our coverage decisions are based on newsworthiness and reader value, not advertiser pressure.
Global Perspective
Based in Doha, Qatar, we bring a Middle Eastern and global perspective to technology coverage that is too often centered on Silicon Valley.
Founder
Khaled Samen
Founder & Editor-in-Chief
Based in Doha, Qatar, Khaled founded Interestana to build a technology publication that prioritizes depth over speed, original analysis over aggregation, and SEO excellence over vanity metrics. With a focus on AI, digital strategy, and the evolving search landscape, Interestana reflects a conviction that great journalism and great SEO are not in tension — they are the same thing.
Work With Us
Whether you need agency support, editorial partnerships, or want to discuss the future of AI and search — we would love to hear from you.
Get in Touch