Olivier Rousteing Appointed Creative Director at Rabanne

Olivier Rousteing has officially been appointed as the new creative director of Rabanne, a significant move for the Puig-owned luxury fashion house. This appointment confirms months of industry speculation and marks a new chapter for the brand. Rousteing succeeds Julien Dossena, who departed after a 13-year tenure where he modernized Rabanne's iconic aesthetic, including its space-age heritage and chainmail designs.

The designer brings a substantial digitally engaged global audience and a history of cultural crossover to his new role. Rousteing's appointment follows his departure from Balmain in November 2025, where he spent 14 years and significantly impacted the house's commercial trajectory. His tenure at Balmain was characterized by a sharp, maximalist vision and strong ties to celebrity and music spheres.

Industry observers anticipate that Rousteing will bring a highly visible presence to Rabanne, leveraging his established codes and avant-garde identity. His upcoming collections are expected to aggressively expand the house's global footprint. The move positions Rabanne for a new era under Rousteing's creative leadership, building on the foundation laid by Dossena.