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The Guardian World2 min read

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News Corp Australia Digital Subscriptions Decline Slightly

News Corp Australia Digital Subscriptions Decline Slightly

News Corp Australia experienced a slight decline in its digital subscriptions across its major mastheads during the last financial year, a period otherwise marked by robust financial performance for the global conglomerate. The company's internal data, released in its full-year results on Thursday morning, revealed that digital subscribers fell from 1,166,000 to 1,162,000. This decrease impacts publications such as The Australian, The Daily Telegraph, and The Herald Sun, among others within the News Corp Australia division. Despite this specific dip in Australia, News Corp's chief executive, Robert Thomson, addressed the broader media landscape, criticizing artificial intelligence companies. Thomson characterized these AI entities as "crass kleptomaniacs" and stated they are "in possession of stolen goods," indicating a strong stance against the perceived unauthorized use of copyrighted material by AI developers. He further referred to the output of some AI systems as "slimy" AI slop, highlighting concerns about the quality and ethical sourcing of AI-generated content. These remarks come as the media industry grapples with the implications of generative AI, which can produce text, images, and other media that often draw upon vast datasets of existing content, raising copyright and intellectual property issues. News Corp, a prominent player in traditional media, is particularly sensitive to these developments, as its own journalistic content could be a target for AI training data. The company's financial report indicated overall strong performance, suggesting that the Australian subscription dip, while noted, did not significantly hinder the company's broader financial health. The conglomerate, founded by Rupert Murdoch, operates a vast network of newspapers, television channels, and digital media properties worldwide. The company's focus on digital subscriptions has been a key strategy in adapting to evolving media consumption habits, making any decline in this area a point of attention. The criticism leveled by Thomson against AI companies underscores a growing tension between content creators and AI developers, with many media organizations exploring legal and strategic responses to protect their intellectual property and revenue streams in the age of artificial intelligence. The specific figures for News Corp Australia's digital subscribers represent a tangible metric of engagement with their digital offerings, and the slight decrease warrants monitoring as the company navigates the challenges and opportunities presented by AI and digital transformation.

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