What Will Be The Legacy of the 2026 World Cup?

The legacy of the 2026 World Cup in the United States is being debated, with questions arising about whether the event will be remembered for its expensive ticket prices or for its potential to significantly grow the sport of soccer in the U.S. This discussion was highlighted on an episode of Bloomberg's "The Deal," where host Jason Kelly and Alex Rodriguez interviewed Henry Bushnell from The Athletic. Bushnell's insights focused on the economic aspects and the broader impact on soccer's popularity. The conversation explored the balance between the commercial success of hosting such a major international tournament and its grassroots development within the host nation. The potential for increased fan engagement and participation in soccer is a key consideration, alongside the accessibility for fans due to ticket costs. The interview, available on podcast platforms, delved into these dual narratives shaping the perception of the upcoming tournament.