US World Cup Match Viewership Sets New Record

Fox's broadcast of the United States Men's National Soccer Team's World Cup match against Belgium on Monday, July 6, achieved a record-breaking average viewership of 33,086,000 viewers. This figure establishes the game as the most-watched soccer telecast in United States history. The substantial audience size for the Belgium-USMNT game reached levels comparable to NFL broadcasts, underscoring the significant national interest in the event. The telecast also proved to be the most-watched broadcast across all programming on that particular day, highlighting its broad appeal beyond just soccer enthusiasts. This record viewership indicates a growing engagement with international soccer within the U.S. market, surpassing previous benchmarks for the sport's coverage on American television. The match itself, which saw the U.S. team eliminated from the tournament, captivated a large segment of the American public.