Trump crypto company's USD1 stablecoins backing UFC event bonuses

Donald Trump's cryptocurrency company, Truth Social, issued USD1 stablecoins to back bonuses for UFC fighters at UFC 303 on June 29, 2024. The stablecoins were distributed to select fighters as part of a promotional partnership between the UFC and the Trump-affiliated company. This initiative marks a significant integration of cryptocurrency into professional sports, with the stablecoins intended for use on the Truth Social platform. The Democratic National Committee criticized the move, stating it represented an "opportunity to use the power of the presidency to make [Trump] and his family even richer." The UFC has not publicly commented on the specific terms of the partnership or the fighter compensation structure involving the stablecoins. This event highlights the growing intersection of digital assets and mainstream entertainment industries.
Original source — read the full reporting at the publisher:
Read on CoinTelegraph