Oakley Revives Iconic Juliet Prototype with Travis Scott

Oakley has officially announced the reissue of its iconic MUZM X-Metal Juliet Prototype eyewear, a silhouette originally popular in the late 1990s and early 2000s. This limited-edition release has been curated by Travis Scott, who serves as the brand's first Chief Visionary. The eyewear is constructed from a 25-piece liquid-metal titanium alloy, designed for an adjustable and comfortable fit. The frame incorporates technical features such as temple shocks and interchangeable nosebombs, with contoured orbitals housing Plutonite® Prizm™ Ruby Polarized lenses that maintain XYZ Optics® geometry.

The MUZM program by Oakley focuses on celebrating and reissuing disruptive designs from the brand's history, transforming them into collectible art pieces. The Juliet prototype, known for its futuristic aesthetic, is a prime example of this initiative. The collaboration with Travis Scott aims to merge Oakley's legacy in performance eyewear with Scott's artistic influence, bridging archival designs with contemporary hype culture.

This hyper-limited reissue will be available exclusively through an in-store lottery at select Oakley stores on July 24. Each pair comes in a custom Limited Metal Box, is serialized, and includes a matching collector's coin, emphasizing its status as a rare item. The announcement highlights Oakley's ongoing commitment to advanced optical engineering and design innovation.