Arcade Names Matt Elek CEO, Jordan Schwarzenberger Steps Down

Arcade, the creator management company representing The Sidemen, announced a leadership change this week with the appointment of Matt Elek as its new Chief Executive Officer. Elek previously served as the EMEA boss for Vice Media. Jordan Schwarzenberger, who had taken on the CEO role earlier this year, will be stepping down from the day-to-day operations of the company. Schwarzenberger will transition to a different capacity within Arcade.

The move signifies a new chapter for Arcade, which focuses on managing digital creators and their ventures. Elek's experience at Vice Media, a prominent digital media company, is expected to bring valuable insights to Arcade's growth and strategic direction. The company manages a roster of high-profile creators, including the popular YouTube group The Sidemen. This leadership transition aims to further professionalize and expand Arcade's services in the evolving creator economy.

Arcade has been instrumental in developing and scaling the businesses of its clients, leveraging their online presence into various commercial opportunities. The firm's work encompasses brand partnerships, merchandise, and the development of independent projects for its talent. Elek's appointment is intended to build upon this foundation and drive further innovation in creator management. Schwarzenberger's continued involvement in a non-operational capacity suggests a commitment to maintaining continuity and leveraging his existing knowledge of the company and its clients.