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The Guardian Culture2 min read

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Summer TV Lacks Surprise Breakout Hits

Summer TV Lacks Surprise Breakout Hits

This summer's television season is experiencing a notable decline in surprise breakout hits, a trend that contrasts sharply with previous years where the summer months often yielded highly anticipated and talked-about shows. The current release calendar appears to be more heavily influenced by award season considerations than by viewer preferences, leading to a perceived lack of excitement even from major streaming platforms.

In 2015, the television landscape was different, with summer offering a wealth of compelling programming. Shows like "True Detective," "My Mad Fat Diary," and "Veep" were among the notable series airing during that period. The rise of streaming services had begun to dismantle the traditional viewing patterns that previously confined quality television to spring and autumn, making summer a more viable season for premieres. This shift allowed for a year-round flow of new content, breaking down the seasonal barriers that once existed.

Following 2015, several critically acclaimed and popular scripted television series made their debut around or after the summer solstice. These included "Stranger Things," "Yellowstone," "Euphoria," "I May Destroy You," and "The Bear," among others. These shows became significant cultural touchstones and demonstrated the potential for summer to be a prime time for television premieres, challenging the notion that the season was inherently less conducive to launching successful new series. The current trend suggests a departure from this more dynamic programming strategy.

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