TelevisaUnivison Lures Media-Buying Veteran Mike Law as EVP, Brand Partnerships

TelevisaUnivison hired Michael Law as its new executive vice president of brand partnerships on October 23, 2023. Law previously served as CEO of Dentsu's Carat North America and brings extensive experience in media buying to the Spanish-language broadcaster. He will report to John Kozack, who was recently appointed to lead ad sales for TelevisaUnivison. The company views increasing advertiser engagement as a significant opportunity. Law's appointment aims to bolster TelevisaUnivison's efforts in securing brand partnerships and enhancing its advertising revenue streams. His expertise is expected to drive innovative strategies for connecting advertisers with the company's diverse audience across its television and digital platforms. This move signals TelevisaUnivison's commitment to strengthening its position in the advertising market by leveraging seasoned industry talent.