Realty of America Expands to Carolinas With Anchor Partners

Realty of America has appointed Charles Boyett and Allison Watkins as anchor partners to spearhead its expansion into North and South Carolina, establishing a new regional presence from the company's national headquarters in Chicago. This strategic move, announced on Monday, marks a significant step in the brokerage's growth trajectory. Realty of America, founded in September 2024, has rapidly expanded its agent network to over 3,500 professionals across 25 markets within 21 months, according to company statements. Boyett and Watkins are tasked with building Realty of America's leadership infrastructure and increasing its agent roster throughout both North and South Carolina. Their roles are integral to the firm's "anchor partner" model, which empowers local leaders to drive market development, agent recruitment, and cultivate company culture within their respective regions.

Charles Boyett brings nearly three decades of experience in residential real estate and brokerage leadership. His career includes significant roles such as director of market development at Coldwell Banker Vanguard and chief operating officer for one of the top five eXp Realty organizations. During his tenure at eXp Realty, he was instrumental in scaling the agent base from approximately 5,000 to 15,000, demonstrating a proven ability to manage substantial agent growth within a national brokerage framework. Most recently, Boyett held positions at Epique Realty, serving on the founders' board, the executive board, and as North Carolina state broker, roles that provided him with governance and operational expertise relevant to multi-state expansion strategies for virtual and hybrid brokerages. Boyett cited Realty of America's leadership team and its rapid growth as key factors in his decision to join, stating, "I’ve been in this industry for nearly 30 years, and I’ve never seen a leadership team so focused on building their leaders and supporting their agents." He further emphasized the company's impressive growth, noting, "More than 3,500 agents in just 21 months since opening their doors speaks for itself. There is something special happening at Realty of America, and I’m excited to be part of what comes next."

Allison Watkins complements Boyett's extensive experience with nearly two decades in the real estate sector, having excelled as both a high-performing agent and an organizational leader. Her background is expected to be crucial in developing and executing Realty of America's expansion plans in the Carolinas. The "anchor partner" model signifies a commitment to decentralized leadership, where experienced professionals like Boyett and Watkins are given significant autonomy to shape the company's presence and operations in new territories. This approach aims to foster localized expertise while leveraging the resources and brand of the national platform. The expansion into the Carolinas is part of Realty of America's broader strategy to establish a strong foothold in key real estate markets across the United States, building upon its initial success since its founding in September 2024. The company's rapid agent acquisition and market penetration highlight its ambitious growth objectives and its appeal to real estate professionals seeking opportunities within a dynamic and supportive brokerage environment.