Khakis Brand Focuses on Vintage Apparel Details

Khakis, a vintage-obsessed clothing brand by Seoul-based creative group JKND Co. Ltd., which also operates thisisneverthat, has established a strong presence over several seasons. The brand is recognized for producing high-quality, aged military- and workwear-inspired garments. Khakis has also successfully collaborated with notable brands including Merrell, New Balance, Reebok, and the Japanese brand nonnative. Its flagship store in Seoul has become a notable venue, hosting pop-up events with various designers and brands, including one with the understated yet influential Japanese fashion brand, everyone.

For its Fall/Winter 2026 collection, Khakis continues its established aesthetic, drawing inspiration from decades of military, workwear, and outdoor apparel to create clothing that evokes a sense of historical authenticity. The brand's philosophy centers on meticulous attention to detail, focusing on achieving the correct fit, selecting appropriate fabrications, and incorporating a convincing degree of natural wear. This approach distinguishes Khakis from brands that might seek to reinvent existing styles.

Creative Director Junhyung Seo, who previously worked as a designer at thisisneverthat, described Khakis as the "adult version" of the latter brand. This distinction highlights a difference in target audience and aesthetic. While thisisneverthat leans towards a youthful, street-oriented style incorporating punk and skate influences, Khakis appeals to consumers who have a deep appreciation for period-specific apparel. The brand aims to recreate the essence of beloved vintage items, such as a specific style of polar fleece from past decades or a classic red quilted down jacket reminiscent of vintage outdoor brand catalogs.

The core strength of Khakis lies in its ability to not only accurately reference historical designs but also to perfectly replicate the fit, material quality, and natural wear that made original pieces desirable. This dedication to authenticity is embedded in the brand's guiding principles, "Made to Last" and "Dead Gear," which underscore a commitment to enduring quality and the preservation of classic apparel elements. The brand's focus on these details ensures that its garments feel genuinely connected to their historical inspirations, offering consumers a tangible link to past eras of fashion and utility.