HBO Max’s annual plans are 28 percent off right now

Warner Bros. Discovery is offering a 28 percent discount on annual subscriptions for its streaming service, now branded as Max, through July 15, 2026. This promotion applies to both new and returning customers, reducing the annual cost of the ad-supported plan to $78.99, a saving of $31. The premium ad-free annual plan is also discounted, bringing its price down to $108.99, a reduction of $41. This offer represents a significant incentive for users to commit to a full year of service, aiming to boost subscriber numbers and revenue for the platform. The discount is accessible via the Max website and through participating third-party partners. The streaming service previously known as HBO Max underwent a rebranding and content integration with Discovery+ earlier in 2026, aiming to create a more comprehensive entertainment offering.