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Variety••2 min read

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CBS Orders New Reality Series and Revives Undercover Boss

CBS Orders New Reality Series and Revives Undercover Boss

CBS is significantly expanding its unscripted television programming by ordering two new reality series and bringing back a revived version of the popular show "Undercover Boss." The network announced on May 13, 2024, that "Undercover Boss" will return with comedian Drew Carey stepping in as host. This revival marks a new chapter for the series, which previously aired its final episode in 2021. The show's premise involves high-level executives going undercover in their own companies to gain firsthand insight into employee experiences and operational challenges.

In addition to the "Undercover Boss" revival, CBS has greenlit two entirely new reality series. "Stacks of Cash" will be hosted by actor Mike O'Malley, known for his roles in "Yes, Dear" and "Glee." While specific details about "Stacks of Cash" remain limited, the title suggests a focus on financial themes or challenges. The second new series, "24 Hour Millionaire," is being produced by the same team behind the long-running reality competition "Big Brother." This collaboration indicates a potential for high-stakes drama and compelling narratives, as "Big Brother" is known for its strategic gameplay and social experimentation. The title "24 Hour Millionaire" implies a time-sensitive competition or scenario where participants aim to achieve significant wealth within a 24-hour period.

The network's decision to invest in these new unscripted formats underscores a broader trend in television, where reality programming continues to attract substantial viewership and advertising revenue. CBS, a prominent broadcast network, is likely seeking to diversify its content offerings and capitalize on the proven appeal of reality television. The involvement of established figures like Drew Carey and Mike O'Malley, along with the experienced production team behind "Big Brother," suggests a strategic effort to ensure the quality and marketability of these new shows. The announcement was made as part of CBS's upfront presentation to advertisers, where networks typically unveil their fall schedules and upcoming programming slate. The exact premiere dates for "Undercover Boss," "Stacks of Cash," and "24 Hour Millionaire" have not yet been disclosed, but their inclusion in the network's future plans signals a strong commitment to unscripted content for the upcoming television seasons.

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