Jennie Releases New Single 'Less Than a Lover'

K-pop artist Jennie, a member of the group Blackpink, has released a new solo single titled 'Less Than a Lover.' This release marks a significant moment for the artist as she continues to build her solo career.

The single follows the debut of her first solo album, 'Ruby,' which was released last year. 'Ruby' was distributed through Jennie's independently established record label, Odd Atelier. The establishment of Odd Atelier signified Jennie's move towards greater creative control and independent operations in her music career.

'Less Than a Lover' is described as a wistful track, offering a different emotional tone from previous works. The release of this single is anticipated to be a prelude to further solo projects from Jennie, building on the success and foundation laid by her album 'Ruby' and the operations of her label, Odd Atelier.