Bethenny Frankel's Supermodel Cafe Receives Mixed Reviews

Reality television personality and entrepreneur Bethenny Frankel has launched a new pop-up cafe, the Supermodel Cafe, in East Quogue, New York, on August 13. The venture marks Frankel's return to the food and beverage industry, featuring a pink-themed interior, branded merchandise, and a menu inspired by her own viral, lower-calorie recipes. Despite attracting long lines of customers, the cafe has garnered a predominantly lukewarm reception regarding the taste and quality of its offerings, according to online reviews and social media commentary. The menu includes items such as "The Bethenny" and "The Nepo Baby" sandwiches, alongside cottage cheese bagels with high-protein spreads like cacio e pepe, caviar, and Frankel's signature chicken salad. These dishes represent Frankel's approach to transforming traditional recipes into healthier alternatives. Content creator Greta Louise shared a positive review on TikTok, expressing her enthusiasm for the bagel, stating it was "the type of thing I would eat for lunch everyday." However, other patrons have voiced less favorable opinions. One TikTok user candidly stated, "It’s just okay. I’m going to be brutally honest, I don’t like it. I’m not even gonna finish it," while sampling the bagels. Another reviewer described their experience as "completely underwhelmed." Bethenny Frankel has acknowledged the feedback, responding to one user's underwhelmed review by stating, "thank you for the honest review! We are making adjustments to the menu every day." Frankel has also defended her recipes, noting that healthier versions of dishes may not always achieve the same taste profile as their traditional counterparts, yet she stands by her current preparations. The Supermodel Cafe's concept aligns with a broader trend of "skinny culture" returning to prominence, focusing on low-calorie and diet-conscious food options. The cafe's aesthetic, characterized by its vibrant pink decor and "supermodel" branded merchandise, aims to capture a specific lifestyle image. The beverage menu features popular flavors such as cookie butter and pistachio coconut. The cafe's opening weekend saw significant customer interest, with queues extending around the block, indicating strong initial curiosity and brand recognition for Frankel's latest business endeavor. The ongoing adjustments to the menu suggest a responsive approach to customer feedback as the pop-up continues its operation.