By Interestana AI Editorial — AI-drafted, human-overseen. How we report
Apple Unveils AirPods 5, Apple Watch Series 12 & Ultra 4 with Enhanced Audio, Health, and Family Protection

Apple has officially launched its latest suite of consumer electronics at a highly anticipated event held at its iconic Apple Park headquarters. The announcements span personal audio, wearable technology, and a new family-focused service. Leading the audio reveal is the fifth generation of Apple's popular wireless earbuds, the AirPods 5. This iteration boasts a significantly upgraded acoustic architecture, featuring a redesigned multi-port system and next-generation Adaptive EQ, engineered to deliver richer, more detailed sound profiles that adapt to a wider range of ear geometries. Personalized Spatial Audio further enhances the listening experience, creating a dynamic and immersive soundstage for users. The base model of the AirPods 5 is priced at $129 USD, maintaining the entry-level cost of its predecessor, the AirPods 4, which did not feature Active Noise Cancellation (ANC).
A notable expansion to the AirPods 5 line is a new $149 USD variant that introduces an open-ear design coupled with Active Noise Cancellation (ANC). This innovative approach offers a substantial 50% increase in noise reduction compared to the previous generation, positioning these AirPods as a leading option for ANC performance within an open-ear form factor. This premium model also introduces Smart Audio Modes, including an enhanced Transparency mode for greater environmental awareness and an Adaptive Audio feature that intelligently switches between ANC and Transparency based on the user's surroundings. A significant usability upgrade comes in the form of on-stem volume swipe controls, a first for an open-ear AirPods model, allowing for intuitive audio adjustments. Battery life is rated at up to 5 hours with ANC enabled. The accompanying wireless charging case is compatible with Apple Watch and standard Qi wireless chargers and boasts seamless integration with Siri AI and Apple's burgeoning Apple Intelligence ecosystem. Pre-orders for the AirPods 5 commenced on the announcement day, with official retail availability scheduled for September 18.
In the wearable technology sector, Apple has refreshed its smartwatch offerings with the Apple Watch Series 12 and the more robust Apple Watch Ultra 4. Both devices are powered by the new S11 chip, a significant upgrade that enables advanced on-device Audio Intelligence capabilities and provides enhanced health monitoring features. The Apple Watch Ultra 4, designed for more demanding environments and activities, will also be offered with an exclusive premium Titanium Hermès strap option, underscoring Apple's continued collaboration with luxury brands. Beyond hardware, Apple introduced AppleCare One Family, a new unified protection plan designed to cover all eligible devices within a household in the United States, simplifying device protection for families. Complementing these launches, Apple also unveiled fresh seasonal colorways for its popular iPhone cases and device lanyards, offering users new aesthetic options. Pre-orders for all newly announced devices began immediately following the event, with the official release date confirmed for September 18.
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