ABC News Launches ‘20/20 True Crime+’ Subscription

ABC News has launched a new subscription service, '20/20 True Crime+', available on Apple Podcasts as of Tuesday, July 28. This new offering is designed to cater to dedicated true-crime enthusiasts by providing an ad-free listening experience across all '20/20' content. Subscribers will gain access to both current and archived episodes of the long-running newsmagazine program, as well as exclusive narrative series produced by the '20/20' team. The subscription tier also promises early access to new episode releases, allowing superfans to engage with content before the general public. The launch signifies ABC News's strategic move to monetize its extensive true-crime archive and tap into the growing demand for premium, ad-free audio content within this popular genre. Apple Podcasts has become a significant platform for podcast subscriptions, enabling creators to offer tiered content and direct monetization from their audience. The '20/20' program, which has been a staple of ABC News programming since its debut in 1978, has a rich history of covering high-profile criminal cases and compelling human interest stories, making its extensive back catalog a valuable asset for a dedicated subscription service. The '20/20 True Crime+' service aims to leverage this archive by curating and presenting it in a more accessible and uninterrupted format for dedicated listeners. The initial rollout includes a focus on new and archival episodes, alongside exclusive narrative series, suggesting a commitment to developing original content specifically for the subscription tier. This move by ABC News aligns with broader trends in the media industry, where established news organizations are exploring subscription models and direct-to-consumer offerings to diversify revenue streams and deepen audience engagement. The true-crime genre, in particular, has seen a surge in popularity across various media platforms, including podcasts, streaming services, and documentaries, indicating a substantial and engaged audience base. By offering an ad-free experience and early access, '20/20 True Crime+' seeks to differentiate itself and provide added value to its subscribers. The service is set to feature new series, including investigations into the Luigi Mangione case and the McStay family murders, further highlighting the program's commitment to delivering compelling true-crime narratives. The integration with Apple Podcasts provides a direct channel to a large user base already accustomed to podcast consumption and subscription models, potentially facilitating rapid adoption among the target demographic. The success of '20/20 True Crime+' will likely depend on its ability to consistently deliver high-quality, exclusive content that appeals to the discerning true-crime audience, while also effectively promoting the subscription benefits through ABC News's existing platforms and marketing channels. The subscription model allows for a more intimate and focused engagement with the content, free from commercial interruptions, which is a key draw for listeners dedicated to immersive storytelling within the true-crime genre. This initiative represents a significant step for ABC News in adapting its content strategy to the evolving media landscape and the preferences of modern audiences seeking premium audio experiences.