A new way to experience the World Cup - only on BBC Sport

BBC Sport launched a new interactive viewing experience for the FIFA Women's World Cup on July 20, 2023, offering fans unprecedented control over how they watch matches. This innovative feature allows users to select from multiple camera angles, including a unique full-pitch tactical view, and a player-centric perspective. The platform also provides access to real-time statistics and highlights, all integrated within the live stream. This initiative aims to enhance fan engagement by providing a more personalized and immersive way to follow the tournament. The BBC's offering represents a significant step in digital sports broadcasting, moving beyond traditional linear viewing to a more dynamic and user-driven format. The technology behind this feature enables seamless switching between viewpoints, ensuring viewers do not miss any critical action or strategic play.