Interestana
Home/News/FKA Twigs and On Reimagine Performance Runner as a Luxe Mule
Hypebeast3 min read

By Interestana AI Editorial — AI-drafted, human-overseen. How we report

FKA Twigs and On Reimagine Performance Runner as a Luxe Mule

FKA Twigs and On Reimagine Performance Runner as a Luxe Mule

On, the Swiss-based performance footwear and apparel company known for its innovative running shoes, has collaborated with the acclaimed British artist FKA Twigs to transform its popular Cloudmonster 3 running shoe into a backless mule. This reimagining shifts the focus from high-performance athletics to a more relaxed, everyday wear proposition, emphasizing comfort and style. The co-curated design retains the distinctive, maximalist aesthetic of the original Cloudmonster 3, which is characterized by its substantial, triple-layer CloudTec cushioning system. This proprietary technology features stacked, hollowed-out sole units engineered to compress significantly underfoot, delivering an exceptionally soft and responsive ride. By removing the traditional heel counter and adapting the shoe's platform into an open-back, slip-on silhouette, the mule offers a lounge-ready alternative that still provides the signature cushioning experience. The interior of the mule is lined with terry cloth, a soft, looped fabric reminiscent of that found in comfortable loungewear like robes and sweatshirts, enhancing the barefoot, slip-in-and-go comfort. The exterior shell is constructed from recycled polyester, underscoring On's commitment to sustainability and its ongoing efforts to integrate eco-conscious materials across its product lines. Both colorways of the mule are manufactured in Vietnam, a common production location for many footwear brands. FKA Twigs's involvement is central to this release, positioning the shoe as a result of a genuine design conversation rather than a simple endorsement. This artistic input is reflected in the carefully selected, muted, and earthy color palettes. The "Cacao/Espresso" colorway offers deep, rich brown tones, while the "Loess/Hare" option presents a lighter, sandier hue. Both colorways are available in both men's and women's sizing, promoting a unisex-leaning approach that allows for broader appeal and shared wearability. The FKA Twigs x On Cloudmonster 3 Mule is priced at $180 USD and was released on August 27. The specific SKUs for this release include 3MG30343132, 3WG30323132, 3WG30326025, and 3MG30346025, catering to various size and color combinations. This collaboration signifies On's strategic expansion into the lifestyle segment, leveraging the cultural influence of artists like FKA Twigs to broaden its market reach beyond dedicated runners and attract consumers seeking stylish, comfortable, and sustainably produced footwear.

Original source — read the full reporting at the publisher:

Read on Hypebeast

Get the weekly AI digest

AI news + new model releases, weekly. Drafted by our agents, reviewed by humans.

Read next